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Price Changes for Oils, Plus Larger One Ounce Size Available.

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Since last year, we have been offering all of our .50 ounce Hoodoo Oils at an excellent price of $5.99 per bottle.  This has given many folks the opportunity to try them and see that they are of superior quality than others on the market.  I make every effort to put a lot of genuine Hoodoo into each and every bottle that goes out the door.  This involves many things, not just following a recipe or formula. Anybody can do that.

It involves understanding the meaning of the ingredients, why each element is important, why quality and attention to detail is important, and understanding the way the oil is to be used. 

For example, some oils can be worn as a fragrance, such as Follow Me Boy.  Others, you want to use for foot traffic work, such as Hotfoot Oil, or Black Arts Oil. Those are some you don't want to wear on yourself or even get on yourself accidently.

About my Carrier Oils:

Now, I don't know about you, but for the Hoodoo Oils that I would want to wear on my skin, I wouldn't want some greasy thin oil like mineral oil, like you would use in foot traffic oils. Those are ones that you want to be hard to get rid of and really stick to someone.  If I'm going to wear an oil on my skin, I want it to be velvety soft and thick, and really hold the essential oils and magick in it.  So, for these, I use either clear or golden Jojoba, or Apricot Kernel Oil.  Those have a nice feel to them. 

I use Olive Oil when the traditional formula calls for it, but mostly only when there is a Holy or Biblical element, such as traditional altar oils, Angelic oils, or Saint oils. 

Occasionally, depending on the intent and nature of the particular oil, I will use Avacado Oil, such as for oils for Baron Samedi, or Coconut Oil for Road Opening oils or those involving Papa Legba. 

I use Sunflower Oil or Sweet Almond Oil for those with positive energies and intents, and Pumpkin Seed Oil for various others. Sometimes it depends on the preferred offerings and associations of the Loas, Orishas, Saints, and Deities.

About the quality of my ingredients:

I know of some brands of Hoodoo oils who do not even have any herbs in them, or if they do have herbs in them, they are not in a large quantity or do not seem to be well-thought-out or researched.  Sometimes I'll take a look at the list of ingredients a seller will list and wonder to myself, "Why would they add that to such-and-such oil?  It serves no purpose, or has nothing to do with the intent in regard to its metaphysical properties or magickal uses."  When I began studying herbs, roots, and curios, I not only studied the metaphysical uses in witchcraft, but also the different uses/magickal meanings in Hoodoo, which is quite different in some cases.  Wicca is not Hoodoo.  But learning the difference is important.  All Magick is about channeling energies and the flow of nature.  But Hoodoo is about changing things that need to be changed. And about working with the Spirits, Saints, Deities, Loas, and Orishas and petitioning them for their help, working with them, serving them, and thanking them. Hoodoo is a vast term for an intermingling of folk magick, New Orleans Voodoo, Haitian Vodou, Santeria, and Catholicism.  That's just in a nutshell.

So, I would not recommend or even use a Hoodoo oil made by someone who only knows Wicca or what they call light magick or white magick. I respect all paths, but I wouldn't trust that type of oil to pack the punch needed when I really need it to.

I've also seen oils that are just a combination of fragrance oils or maybe even essential oils, some even dyed. Those are easy to come by.  And they are great, they smell good, and they have a thick texture. But that isn't everything. I think that there might possibly be some practitioners who will make and label, for example, their own brand of Hotfoot Oil, and may only add "Wholesale Brand X's version of Hotfoot Oil" to it and call it good.  That's not how I roll, though. Sure, it might smell good and be pretty or interesting looking, but do you understand what is going to make it do what it is supposed to do? And does such an oil even have the things in it that is going to make it do what it is supposed to do?

So, there is a lot that goes on, or should go on with each and every little bottle. And they should be hand-filled, not mass-produced. This takes time to do, sure.  But it is worth it.  To me and to you.  My reputation goes behind everything I sell, and I'm not going to let a product go out the door that is going to make me look bad. No way, who would want that?

So, when I say there is a whole lot of Hoodoo in every bottle of oil I make, I mean it. The history that nobody can see is my years of research, creating my own formulas, as well as researching very old, traditional, and rare formulas.  Not just copying or attempting to copy someone else's. Yes, there are a lot of formulas and recipes for Hoodoo Oils out there on the internet, and lots of books. But a cookbook is only as good as the chef. It don't mean you can cook or that you understand why the ingredients are in there. And it certainly doesn't mean that you can cook from scratch without a cookbook.

About the cost of ingredients and why the very best quality is important:

Do folks wear their Sunday best to Church?  Why? Because they want to please God, right? (Well, maybe sometimes they just want to show off their new shoes to Sister So-And-So), LOL.  But seriously, it's important, right?  Because it's the right thing to do, to show respect.  So, why am I so picky about the quality of Frankincense oil that goes into Altar oil, for example? Well, if we're asking the Powers That Be for a favor, we want to put our best foot forward, don't we?  And if we are petitioning the Saints and using All Saints Oil on a candle to ask for their help, wouldn't we want that oil to have the caliber necessary to attract the attention of all the Saints? You bet I would!  Same thing if you are asking Papa Legba, or Baron Samedi, Or Yemaya for a favor. They're going to notice what you are using to petition them, and what you offer.  If it is not your best, then whether you get their attention or receive help from them or not may be a little "iffy."

So, now you understand why it is so important to me.  I want my oils to be the best. And by best, I mean to not only be pretty or interesting looking, or smell good, but to work.  I care.

Now, that doesn't mean that if a recipe calls for some weird ingredient, that I'll search the whole world over for it and won't rest until I find it. I simply won't make it. I'm not going to substitute, if I feel it will compromise the integrity of the end product.  However, substitutions and variations can always be made with an understanding of the purpose and properties of ingredients.  BUT, that doesn't mean that it's OK to substitute Alfalfa for Rue in an Exorcism blend, just because you're out of Rue.  Nope. It won't work. I'd feel pretty crappy if I left my client standing in the middle of their house with a haint they can't get rid of, knowing my oil wasn't going to do diddly squat for them. No, if one ingredient is not available, you simply use another one equal to the task.  Not one that is simply the same color or general appearance.

So, now that I've explained that, I'm going to break it down into terms of cost. Sure, I love what I do, and I care about my clients and how I can help them best. That is why I started this business.  I built from the ground up, and for over a year, I put almost everything that I made back into the business.  I started with no working capital. I have a background in retail management and banking. So, of course, having an understanding of profit margin as a business owner is plum necessary.  You've got to figure how much you put into a product. How much does it take to actually wind up with the finished product.  How much are you going to sell it for, and how much profit do you end up with once you take everything into consideration?

Bottles, a little over 50 cents each, plus the S&H you have to pay the wholesaler. Printer Ink, labels, not to mention the herbs, roots, curios, flowers, essential oils carrier oils, etc.  And droppers, shrink bands, foam wrapping, plastic bags, shipping boxes, envelopes, etc.  Some things I can buy wholesale, and some I buy from individual sellers or growers.  Some flower petals come from my own yard, some are wild.  I recycle or repurpose many of the flowers I use on altars and dry them myself.  When it comes to essential oils, I use only the best. There is a big difference in quality.  Take Lavender essential oil, for example.  There is a huge difference between Lavender essential oil and Lavender fragrance oil. I use essential oils, not just fragrance oils.  The essential oils contain the essence of that plant or ingredient.  The essence of what makes them do what they do, Magickally speaking. And there is a difference in Lavender oils from the U.S., from France, from Bulgaria, South Africa, Spain, etc.  The best quality comes with the highest price. In this case, I pay around $20 for 2 ounces. Same with Frankincense. It depends on where it comes from. Another couple of examples would be Angelica essential oil and Catnip essential oil.  They are each around $50 for 2 ounces. And that is wholesale/bulk price.

So, how many different oils go into each formula? Well, for example my Follow Me Boy oil has 12 different essential oils, topped off by a carrier oil. Not to mention the herbs and other dry ingredients.

And I use a generous dropper-full of each essential oil.  And all my droppers are disposable, and are never used twice. I wouldn't want my Frankincense oil to start smelling like Cinnamon oil. That would not be good. So, I buy disposable droppers in bulk.

Other formulas like All Saints contain a whole Tonka bean, plus Tonka Bean essential oil, plus part of a vanilla bean, etc. Tonka beans and Vanilla beans are not cheap, even wholesale.

Another thing I would like to mention is that on my listings for my Hoodoo oils, I do sometimes list what type of fragrance each has. Not because I use fragrance oils rather than essential oils. But because scent is a very powerful thing. And we all relate to the power of scent.  Some oils can be used for aromatherapy.  Most of my Hoodoo oils smell good. But then, some others don't and are not meant to, for example Black Arts Oil. You wouldn't expect an oil to be used for enemy working to smell good, anyway.  There are times with certain oils that I do use fragrance oils, in addition to essential oils, such as those for Orishas, Loas, Saints, etc. If I'm making an oil for Pomba Gira, for example, I want her to like it, to think it smells good, as well as powerful.

Another thing that I do when making oils (I don't know if other makers do this or not, but I do) is add a corresponding essential oil for each dry ingredient/herb that goes into the formula. For example, if a lover return formula calls for Angelica, Anise, Rose, etc, then I add all of those herbs/roots/leaves/petals, etc PLUS a corresponding essential oil. I don't skimp or take shortcuts.

So, with all of this in mind, I wanted to give people a chance to see how they liked my oils. And I'm so pleased that folks like them and have found them helpful.  I set my price lower than those of others on the market for that reason. And I'm still trying to keep the cost lower than others you'll find out there.

But still yet, the price needs to reflect the quality that goes into each bottle.

So, as of August 1st, 2016, the price will go up just a little bit, but will still be about $1 cheaper than elsewhere.

And I will be offering a 1 ounce size, as well.

Thank you all, and be blessed.

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